Estimates indicate that Messi’s net worth could reach an astounding $1 billion, underscoring his remarkable journey from Barcelona to PSG and now to Inter Miami. This journey serves as a testament to a sports icon whose financial expertise matches his unparalleled skills on the field. From his extensive assets and charitable endeavors to this recent high-profile transfer, Messi’s financial trajectory remains as dynamic and awe-inspiring as his legendary football career.
As of 2024, the Messi net worth stands at an awe-inspiring $600 million, making him one of the wealthiest footballers ever to grace the pitch.
But Messi’s prowess extends far beyond his unparalleled skills with a ball at his feet. He is a man who has mastered the art of turning fame into a financial empire.
Messi’s journey is a striking example of sportsmanship interwoven with savvy business strategies. His career path, tracing from the iconic FC Barcelona to the prestigious Paris Saint-Germain, and now with his latest stint at Inter Miami, illustrates a trajectory that goes beyond football. His endorsements and contracts have been pivotal in building Lionel Messi’s net worth. His longstanding alliance with Adidas is particularly noteworthy, contributing significantly to his wealth.
But Messi’s financial acumen doesn’t end here. His assets include a fleet of luxury cars, multiple high-value properties, and a series of shrewd investments in real estate. His personal brand extends into fashion with the launch of “The Messi Store,” a venture that offers fans a taste of Messi’s style and elegance off the pitch.
Messi Net Worth: The Messi Store
The Messi Store is a reflection of Lionel Messi’s personal brand – a blend of sophistication, simplicity, and excellence. Launched in Barcelona in 2019, the store is not just a clothing outlet; it’s a statement of Messi’s journey from a football icon to a global brand. Here, fans and fashion enthusiasts alike can find a collection that resonates with the style and class that Messi exudes on and off the field. This venture is another feather in the cap of a man whose name is synonymous with success. This fashion venture is a direct reflection of Lionel Messi’s net worth and business acumen, showcasing his ability to diversify his income streams and build a lasting legacy beyond the football field.
In a career defined by extraordinary achievements, Lionel Messi has shown that his skills are not confined to the soccer field. His journey is a testament to the power of leveraging fame and talent in multiple arenas. As Messi continues to inspire on the field, his ventures like The Messi Store serve as a reminder of his multifaceted legacy, making him an icon in both the sporting and business worlds.
Messi’s Net Worth: Exclusive Special Edition Kits Available in the Messi Store
In the Messi Store, you can find special edition shirts and hoodies tailored for unique occasions. Among them are the custom-designed outfits created for the Ballon d’Or 2023, celebrating Messi’s eighth golden ball. While these didn’t directly increase Messi’s net worth, the sales of these unique clothing items still contributed to his wealth.
Additionally, you’ll discover custom-designed outfits commemorating the World Cup victory. These feature Messi in the iconic ‘Que miras Bobo’ pose, with the words ‘world champion’ (‘campeon del mundo’) proudly displayed in Spanish on the shirts.
Rosa/Vibe: The Messi Miami Collection
We’ve previously discussed how Messi’s Inter Miami signing significantly bolstered Messi’s net worth, but we haven’t delved into the Messi Store’s role in this. At the Messi Store, he unveiled the Rosa/Vibe collection, centered around the Inter Miami and Messi connection. This collection has further elevated Messi’s net worth through anticipated record-breaking sales.
The ‘Messi mania’ that has swept across the entire United States led to unprecedented demand for Messi jerseys, causing shortages in stores. This frenzy even forced David Beckham to patiently await his own Messi Inter Miami jersey.
Exploring the Messi Store: What Message Awaits?
When you navigate the Messi Store website, you’ll encounter a message that sets the tone for your journey into the world of Messi merchandise and memorabilia. What does it say? Let’s find out:
Welcome to The Messi Store, the exclusive source of the official premium lifestyle brand of soccer legend Leo Messi: The Messi Brand. Our chief brand goal is to extend the core of Leo’s values, vision, and sportsmanship from the pitch to the apparel.
The Messi Brand is a direct reflection of the qualities Leo Messi demonstrates on and off the pitch: we specialize in creating innovative, premium lifestyle clothing with high quality and precision detail in every stitch.
We strive for excellence, precision, and humility in everything we do.
“We want every piece of clothing to embody the essence of Leo, living life with precision on and off the field.”
Ginny Hilfiger, Creative Director & Founder
Dress Like Messi: Star’s Brand Goes Public with IPO in January 2023
As per Sportico, a year ago, the striker’s casual clothing line, The Messi Brand, was produced by MGO Global, which priced 1.5 million shares at $5 each and joined the Nasdaq Stock Market. This move gave the venture a market capitalization of $66 million.
MGO was led by Ginny Hilfiger, who co-founded MGO in 2018 after playing a significant role in revitalizing the FILA Global brand. Notably, Hilfiger is the younger sister of Tommy Hilfiger, and she held various executive positions in his fashion empire. MGO positioned itself as a lifestyle brand portfolio that would encompass multiple lines from various celebrities. However, at that time, Messi’s line was the only active one under the venture.
Hilfiger collaborated closely with the Argentine striker to design The Messi Brand’s collection, which included parkas, hoodies, graphic T-shirts, and other casualwear. This range even featured designs inspired by Messi’s flower and crown tattoos. The prospectus highlighted that the clothing was engineered to be as technically advanced as Messi’s style of play on the field, utilizing various weaves and materials. Notably, the MGO license excluded sports footwear (as Adidas held those rights), as well as sports technical gear, pajamas, bath linens, backpacks, and items aimed at children under 13.
It’s important to note that Messi wasn’t a shareholder in the business; as a result, Messi’s net worth didn’t experience substantial growth following the IPO. Instead, he received 12% of Messi Brand sales, with a minimum guarantee of €4 million, as part of the three-year global licensing agreement that concluded in December 2024. MGO had no assurance that the license would renew at that time.
As of 2022, The Messi Brand business remained relatively small. MGO reported $336,103 in sales of goods in the nine months through September 2022, with a net loss of $2.1 million, according to the prospectus. The company primarily relied on social media and influencers to drive traffic to its online Messi store.